A motion picture rating system is designated to classify films with regard to suitability for audiences in terms of issues such as sex, violence, substance abuse, profanity, impudence or other types of mature content.
The British Board of Film Classification (BBFC) rates motion pictures. The rating system was introduced in 1913 . County authorities are ultimately responsible for film ratings for cinema showings in their area. County Councils often ignore the BBFC advised rating and rate films with another BBFC certificate in their county only, e.g.: the BBFC rates a film as 15 but the County council gives the film a 12A rating in their county. Rating certificates from the BBFC are not legally binding.
Uc (Universal Children) Suitable for all, but especially for children under 4. Used for video only. Retired in 2009.
U (Universal) Suitable for all. (The board states that while they cannot predict what might upset a particular child, a 'U' film should be suitable for audiences aged 4 and older).
PG (Parental Guidance) General viewing but some scenes may be unsuitable for young children. (It is the board's policy that movies rated 'PG' should not disturb a child of about 8 years of age or older; however, parents are advised to consider whether the content may upset young or more sensitive children).
12A (12 Accompanied/Advisory) Recommended for 12 years and older. People under 12 years must be accompanied by an adult.
12 Recommended for 12 years and older. Nobody younger than 12 may rent or buy a '12' rated video.
15 Suitable only for 15 years and older. Nobody younger than 15 may see a '15' film in a cinema. Nobody younger than 15 may rent or buy a '15' rated video (these films may contain offensive or emotionally harrowing scenes or strong language and violence).
18 Suitable only for adults. Nobody younger than 18 may see an '18' film in a cinema. Nobody younger than 18 may rent or buy an '18' rated video (These films may contain extreme gore/violence and/or sexually explicit content).
R18 (Restricted 18) To be shown only in specially licensed cinemas, or supplied only in licensed sex shops, and to adults that are older than 18 years old. (These films contain sexually explicit, pornographic content.)
Due to this research, i would rate my film at a 15 due to the explicit substance abuse abuse. Even though this is an opening scene, i would label it a 15 due to the rest of the film showing explicit language and sexual references. This fits our target audience, due to its rating.
Throughout this opening scene, the shots used are all focused on Cindy. These focusing shots are all shot in her bedroom, and this is due to a bedroom symbolising 'intimacy' as it is the most private room in a house. Due to the opening scene being shot here, it tell the audience a lot about the character and subjects them to her problems instantly. It provides a insight into the characters characteristics when she is not putting up a front in front of other characters.
The way the room is laid out and the way she is walking in the space suggests Cindy to be a careless, depressive character, but the substance abuse that is later shown changes these movements as they become more dominant and uplifting as shown when Cindy stamps her food down. This shows her dependence on the substance for confidence, therefor creating a paradox between her objective and supper objective. Her objective being that she wishes to take another hit, and her supper objective to become more confident.
This location automatically makes the characters problems more noticeable to the audience due to her doing these things outside of socialising, which creates more of an impact for the audience to watch. Due to her substance abuse not being filmed whilst socialising, instantly illustrates that she is an uncomfortable character who needs help. These shots present Cindy as a character who cannot socialise independently and therefor highlight her problems more than if shown in a 'partying' environment.
This is why we have decided to change our location from the previous one as we wanted the opening scene to have more of an impact on the audience and we wanted them to understand Cindy's point of view before they make their own judgment on the character. By bringing the audience into an intimate space, they suddenly pay more attention to the things within the scene, due to the excitement they will feel in being in an environment that they aren't accustomed to, as every bedroom has its own individuality that is created by the one who lives in it. Because the audience is paying attention to the props and objects within the scene, this now creates a connection between the character and the audience as they might notice things that they do in their own home, or have objects that link to this opening scene. In having this connection, it allows the audience to feel emotions towards the character. Consequently, due to the audience now forming emotions towards the things they see, this now creates a more hard hitting narrative that they can reflect on.
Through this film, we have used new media technologies such as premiere and the sound booth that is installed onto mac's. WE wanted to keep the editing to a bare minimal as we did not want to detract the attention away from the context. These simple editing techniques that we have used such as saturating the color from its previous state to a more gritty tone helps with capturing our target audience, and the problems which we tried to convey.
Adobe premiere pro, is the video editing software that we
have used. To use this, you simple drag your raw footage onto the timeline, and
then from there you can edit your film using the tools provided. This software
enabled us to cut out and past in pieces of the film that we believed fitted
best together by using the ‘razor’ tool. Consequently, allowing us to refine our
best pieces together to then play around with the transaction and sound tools.
Adobe sound booth is a sound editing software. We used this
to take our recorded sound, and cut it up into different pieces so that we
could create a different sound using the sound that we already provided. This
meant that we could take the best recordings and place them together to make
one whole track. Additionally, this enabled us to edit the sound of the voices
and instrumentals by changing the tempo and tone to give our sound a different
effect. We then changed this file to match Adobe Premiere and then further
edited the sound so it was in-keeping with our opening scene.
Main character - Visuals
Missoni – (Italian knit wear)
Cindy’s costume represents the younger generation of the
1960’s. Her dress is of the classic 60’s design with the hemline 6inches above
the knee. The patterned dress consists of multiple shades of orange and red
which were among the most favoured colours to place together. This Missoni
inspired design was most popular in the 1960’s due to its array of colours. The white tights that she wears were also very
popular and were commonly worn amongst models. The nude shoes that Cindy wears
are also to mirror the ‘nude’ look that was about during the 60’s. The pale,
nude lips and skin coloured or white tights were amongst this look. We then
finish off with the white rounded Ray Ban inspired sunglasses, which although
were not featured in the final film, was a part of Cindy’s original costume. We believed having the sunglasses was not necessary due to the re-shooting being indoors.
Today our group spoke with our teacher and we discussed our deadline, what we had done so far and what we needed to get finished. So far we’ve completed basic editing of our footage on premier. All that’s left is to add transitions and effects, which we shall be able to have a better grasp on once we’ve added our 1960s influenced music in.
The voices for the soundtrack have been recorded, we’ve chosen a male voice and then to have an accompanying female voice in the chorus. Due to our group refining the soundtrack we decided to take apart the instrumental from the lyrics and edit them separably to our opening scene, we have done this so that the soundtrack is more in keeping with the timing of our opening scene.
All that’s left to do is to finish adding percussion and effects on the computer, then to transfer the file into a file type that we will be able to play as a backing tack for our opening sequence.
Finally titles need to be added into our film opening. Based on our analysis of credits and 60s and 60’s influenced films we will discuss how we shall format our own titles in order to reflect a professional appearance.
Adramatic conventionis a
set ofrules, which both the
audience andactorsare familiar with and which act as a useful way of
quickly signifying the nature of the action or of a character.
Technical conventions
can include lighting, dialogue, monologue, set, costuming and entrances/exits.
We use these dramatic
conventions throughout Cry To Me Cindy to create a love hate relationship
between the audience and the character. The lighting is low key, to accentuate
the gritty teenage lifestyle, and the
make-up is heavily applied to accentuate all the element of being a peer pressured
individual. The costume was designed to represent this character as a spirited
teenager, but the heels infer that she is taking on too much and might not be
ready for what she is about to do. The location was specifically important in
conforming to the conventions of a drama, due to it being the most intimate
place where the character develops outside social areas. This in all signifies
the true nature of the character and signifies her true identity before the façade
is placed.
Distribution companies
There are many distribution companies that would be suitable for distributing our film, such as the following:
Working Title 2 Film Four Heyday Films Fox searchlight Vertigo BBC Films
The two distribution companies that i feel are best for distributing Cry To Me Cindy, is working title 2 and film four. This is due to the striking films that they have distributed such as slumdog millionaire, This is England, The Inbetweeners, The Iron Lady e.c.t and i feel that these films such as This is England and slumdog millionaire present a hard hitting narrative that the audience can reflect on. I believe Cry To Me Cindy has a hard hitting narrative that the audience can reflect on their culture and actions.
At a time when copyright issues are so central in the entertainment industry, film
credits are likely to become more and more important. Furthermore, in an environment
full of clutter, the first impression of the film in the movie theater, or on the television
screen, prepares the viewer for what is to come just like the cover of a book. In this
respect, film credits fulfill the important role of outlining the filmmaker's intentions and
setting up the expectations of those watching.
In order to analyse film credits successfully, one needs to look at how and why
film credits have evolved into their current form. This way, one can understand the
influences behind contemporary title design.
For this project, i am going to analyse opening film credits to grasp an understanding on how and why production comapnies have presented them.
The opening shot bestows a bold, simplistic font that catches the reader’s attention instantly. The colours used are a garish white to introduce the production company, thus making them a primary factor within the opening scene, implying confidence in contrast to the symbolic chaste colour. This colour used could also suggest empowerment towards the production company as white also has the connotations of holiness. The font shown is in the middle of the screen so that the audience’s attention is focused there; the word ‘PRESENTS’ is in a smaller font below the production company to suggest that it is insignificant in comparison to the company and is subordinate to it. This white colour is placed upon a green background, which seems to visually represent the textual material of grass, which suggests a natural organic theme. Being this colour also shows the contrast between the font and the background so that the audience’s attention is focused primarily towards the font instead of the background. The grass is also seen to look animated, which could refer to a façade that might later on be told as the story progresses. The production font lasts on the screen for one second. The next font to be shown on the same background is ‘A CARLO PONTI PRODUCTION’ this font is translucent, revealing fragments of a moving image within the letters, this builds up suspense and tension, which engages the reader. The moving image is dark and muffled which also creates enigma as well as giving the font a glossy and expensive effect. This font lasts for 6 seconds which means that they have the prevalence. Both these fonts have included a clear cut so that the audience recognises the change in font and what the font is about. The title is then revealed in a large font which encompasses most of the space on screen; this font is specifically enlarged to grab the reader’s attention to the title. The large font and the way it enters the scene accentuates the name of the film ‘BLOW UP’; the font still being situated on the green background. This enlarged font is also transparent and enables the reader to grasp more knowledge of the moving image. Even though this image, like the one before, has no significance to the audience yet, it is becoming more comprehendible as we can establish a man processing a camera with other cast members moving around him. This Title lasts for 6 seconds until the title comes towards the camera till fully disappeared; thus drawing in, involving, and engaging the audience into the film for a couple of seconds until almost instantly the image is veiled again by the organic green background and they are taken back to the opening titles; this is subjecting the audience to snippets and separate scenes that they try and make sense of, thus empowering the production company and leave the audience wanting more. This builds up a climax due to the fact that the audience think the film is going to start but essentially turns into an anti –climax.
The next font to be shown is the staring list which presents three names and lasts for 7 seconds. The font is again bold but in a colour of blue against the green background, but this time depicts what looks to be a woman posing within the letters. The impression given then becomes more sexualised rather than obscure. The letters shown take up most of the space which emphasises the importance of these characters, and the fact that they share the same font size suggest that they are as important as one another. The order in which the names are presented also show relevance in importance as there are two female names before the male name, which could suggest that the movie is more heavily focused on woman than the male gender.
The next part of the opening scene shows the ‘WITH’ list who are in much smaller font which suggest that they are subordinate to the other names mentioned, implying that they will not be a prominent feature within the film. Throughout the duration of this font the woman posing in the background is still shown which shows her to have prevalence. The font structure is presented through a more systematic approach resembling a column layout. This last for eight seconds but does not denote it to have more status as the leading actors, due to the larger amount of names that is presented.
The Director of photography, stating the way the film was shot appears on the screen for 6 seconds. With the less important information placed at the bottom right hand side of the screen in an increasingly smaller font. Furthermore, Music for five seconds as was the Dress Designer, Assistant Director, Sound Recordist and Location Manager, who apart from music shared one page in a small font that appear in all four sides of the screen, suggesting that they are not as major as the former roles.
For a further 12 seconds there is presented three long lists of job roles and their names. The fonts for these are very small suggesting that they play minor rolls. They then for a split second cut back to the almost animated grass before presenting the Art Director; I believe they have done this to separate all the different directors from the cast members and prop designers as they did this also before they introduced the cast members and prop designers. The Art director, in bigger font than the last to be shown, features for 5 seconds before the Executive producer is presented singularly at the bottom left hand corner for a further 5 seconds. Additionally, for 5 seconds the ‘STORY BY’ ‘SCREENPLAY BY’, ‘PRODUCED BY’ and ‘DIRECTED BY’; all on separate pages are presented, but with the ‘PRODUCED BY’ being in small in the bottom right corner, it allows there to be a bigger entry for ‘DIRECTED BY’ when that appears last in the middle of the page. The 'DIRECTED BY’ is in a smaller font in comparison to the name of the Director ‘MICHELANGELO ANTONIONI’ so that the Director is more emphasised and is empowered, this is the last font to be shown before the full storyline begins. After this font ends so does the green background, by using juxtaposition we are cut from an organic connotation to a much urbanised long shot.
Throughout the final shots that present the ‘DIRECTOR’ and other various people that attributed to the film, the woman is still being shown through the translucent font, which suggest female dominance.
As the font progresses so does the storyline. You start to see that the different snippets are fragments of the same scene but from different angles and different closeness. It illustrates men to be the voyeur towards this woman posing on a building, with one man holding a camera in hand.
There is Non- diegetic sound that runs throughout the whole opening scene. I believe they have done this so that the attention does not stem away too much into a dialogue. By doing this the producers make the audience unsure about what is going on; creating suspense and withholding the audience.
What characteristics would you expect to see in a teenager aspiring to be a model in the 1960’s?
When they have seen the two minute opening scene
What era do you think this film is based?
What do image do you think the character is trying to portray?
Do you like this opening scene if so why? And if not why?
What audience do you think will be interested in watching this film?
Would you watch this film from the opening scene?
We will show this to numeral members of the public, and the information that we will receive will help us to determine what type of audience will watch our film and what things we would need to tweak to make it more appealing.
Modeling industry
The Modeling Industry has always been image conscious throughout multiple generations. The Modeling Industry particularly in the 1960's became more body conscious due to the fashion changed that happened in the 60's. The 50's was a time of curvaceous woman in comparison to the 60's where Twiggy brought in the 'boyish' figure; due to this abrupt change in society woman were subjected to pear pressure, struggling with weight-lose to fit the fashionably revealing outfits, such as the mini skirt.
People have sung protest songs throughout human history. Wherever people are oppressed or united in a common struggle, someone will voice strong feelings in song. The 1960s came to be known as the decade for protest with the twin causes of the Vietnam War and the lack of civil rights for African Americans. Some of these songs became anthems and still resonate today. They were the inspiration in countless demonstrations and marches.
Published in 1962, Bob Dylan expresses to the listener that by taking away the innocence of these young men who arebeing forced into war, there will be a devastating results which includes the death of these men.
Artists and bands use alliteration and repetition to help certain verses stick in the listener's mind. Bob Dylan's lyrics are, for the most part, very poetic and sometimes ambiguous in meaning. His song "A Hard Rain's A-Gonna Fall" shows how the use of these devices benefit his attempts to voice his opinion on war, more specifically the Vietnam War; we also do this throughout our own lyrics to express Cindy's need for help due to her live fast die young, demanding lifestyle 'oh Cindy Cry for me, oh Cindy lie to me, oh Cindy get high for me' the repetition used shows the strain and pressure that Cindy has to endure, and also illustrates how lengthy her strain lasts. The words we have used also presents them to have an imperative tone rather than a free-willing one, to ironically counteract how wild and outrageous her lifestyle is.
Released in 1967, this song was extremely popular, and its Album sgt.Pepper's Lonely Hearts Club Band became the biggest selling studio album internationally. The lyrics of the song — which is commonly believed to be about an acid trip — feature image-laden verses which present an overtly psychedelic travelogue, describing a boat trip through a fantastic land of "rocking horse people", "newspaper taxis" and "marshmallow pies", alternating with chorus sections which simply repeat the song's title. This psychedelic song has certainly influenced our 'Cry To Me Cindy' lyrics, with their imaginative lyrics and craft.
Pete Seeger wrote this song, adapting the lyrics from passages in the Book of Ecclesiastes in the Bible. He recorded it in 1962, helping to cement his place as one of the greatest exponents of the protest song. The words state that there is a time for everything, including peace. The folk rock band, The Byrds, enjoyed the most commercial success with their cover version in 1965
Due to our film timing and pace we need to decide when and where our newly edited sound will fit in, it needs to be in keeping with the titles and shots that are shown and also needs to be slightly modified to mirror the scenery. This is our recorded sound that we have edited. This is not our final edit as i believe the sound needs to sound more fitting to the era. The over recording and the layering of sound needs to be tweaked to make it sound more professional.
Sound When discussing the pros and cons of using two voices of each gender we discovered that the voices might override one another and become to powerful, thus drawing away attention from our opening title onto sound which is not what we wan't to do. To solve this problem we decided to use two vocals, one from each gender to create a more simplistic, yet effective sound. This will also emphasis the tone of voices used to create a stylistic effect. This also enables us to have more control over where and when the voices are solo and when they are in unison, this also makes it easier to edit on the Mac computers, which will also help us to record the sound due to its evolving technology. Sound research Due to the range of vocals that we are going to use for our ambient sound our group decision was to split the vocals into the following, Soprano, Alto, Tenor and Bass; then record each octave separately and edit them together, thus allowing each voice to be heard and making it easier and more efficient to record. The Strengths of recording a choir using multi-track is that you have control over the volume of each part. If a member of the allocated group sings a note too loudly you can tone down the phrase which contains that note. A weakness to using multi-track is that you’re not recording all of the parts together and so some of the harmonies may sound artificial and out of place when put back together.
Step one: Place the microphones 12ft away from the section. Angle the microphone downwards making sure it is situated higher than the section. Step two insert headphones so that you can get a sense of the overall sound and volume. If unhappy with the sound, you can experiment placing the microphones in different places, to help you try and find the ‘sweet spot’, this is the part where all the harmony’s can be heard together without them sounding muffled. Step three after recording the choir parts you can judge for yourself the volume and weather you have achieved the sounds that you require.
Sound equipment
Choir mic technique is the technique used to sufficiently record and edit sound, enabling us to be able to have more control over the post-recording work of mixing. Due to each track being recorded individually, means we can adjust the levels appropriately to make the tone and sound more fitting
This week we finished the lyrics to our song; these lyrics reflect Cindy's roller- coaster life, and infer the dangers within her lifestyle.
Chorus - Oh Cindy, cry for me Oh Cindy, lie to me Oh Cindy, get high for me And i'll see you tonight
Verse 1 - You disobeyed your father's words, and went into a world of hurt oh. The cat walk yeah its for the strong, but Cindy what your doing is wrong oh.
Chorus
Verse 2 - If you walk out that door, you aren't welcome here no more oh. And oh what would Twiggy say, if she saw you act this way oh.
Chorus
Verse 3 - Now look at the mess you've made, your left lonely and afraid oh. Look in the mirror what do you see, and empty smile gazing back at thee oh.
Chorus
End
The Instrumentals
This is the instrumental music which will be played on guitar to correspond with what is being sung.
All chords are barred except the E and the B7 (Both chords are played open). The * symbols playing the EADG open.
Chorus 1 EAB
Oh Cindy Cry For Me
E A B
Oh Cindy Lie to Me Repeat x2 E A B Oh Cindy get High for me D C A And I'll see you tonight Verse 1 B7E E * E * E E * E You disobeyed your father's words, and went into a world of hurt oh. B7 E E * E * E E * E The cat walk yeah its for the strong, but Cindy what your doing is wrong oh. Chorus 2 – Repeat Chorus 1
Verse 2 B7 E E * E * E E * E If you walk out that door, you aren't welcome here no more oh. B7 And oh what would Twiggy say, if she saw you act this way oh. E E * E * E E * E Chorus 3 – Repeat Chorus 1 Verse 3 B7 E E * E * E E * E Now look at the mess you’ve made, your left lonely and afraid oh. B7 E E * E * E E * E Look in the mirror, what do you see, an empty smile gazing back at thee oh.
Chorus 2 E A B Oh Cindy Cry For Me E A B Oh Cindy Lie to Me E A B Oh Cindy get High for me B B B A A E And I’ll see you tonight
When we had our group discussion today our teacher told us that we needed to focus on sound and to research how to record and what equipment we would need to produce high quality music.
Today we re shot our film, so that it would be more understandable as to what the story line was. Our location was different to before and we decided to not use the 'bath' scene to show Cindy getting ready; instead we used a more obvious approach of Cindy waking up after a night before, with her room messy and disorientated, hence stereotyping the 'younger' generation. After this we film in detail the steps she took to get ready before going out to a modeling after party (which will not be featured in the two minute opening scene); this scene entailed the make-up and clothing applied to look like her idol Twiggy. The purpose of the bottles and cocaine which is presented is to also represent the misguided Cindy and how her obsession and addiction to becoming the same size as Twiggy is override with substance abuse. This has historical reference as Cocaine is the most common drug used among models to become extremely thin, in addition with alcohol to prolong the affects.
Due to our feedback , we have decided to re-shoot the 'getting ready' scene so it is more understandable.
Today we have address the faults within this scene; coming to a conclusion that it needs to reflect Cindy's obsession with the modeling world before she gets ready to go to a modeling after party. This decision, in changing the layout of the opening scene was made due to the lack of development that the story line presents within our rough-cuts and storyboards. Our decision lead us to reassess what we wanted our audience to feel, and what we wanted to capture within the first two minute opening scene.
Consequently from our feedback, we decided it to be more fitting to our story line if Cindy were to emphasis the stress and pressure that the Modeling Industry encompasses; as a result of this we need to focus more on Cindy getting ready as apposed to her rushing to go to a party; this will create tension and suspense for the audience; this will also reflect the image-conscious fashion industry, and the obsession that goes with it.
Ideally within the first two minutes we will present obsession, and desperation to achieve perfection by Cindy's flaunted admiration of Twiggy ( a popular model of the 1960's). This will be portrayed by Cindy constantly comparing herself to the photo of twiggy that will be placed fittingly on the mirror. By doing this it shall then primarily elucidate Cindy to be a obsessive character from that point onward; we will reinforce the Modeling Industry's corrupt views and influence towards teenagers further, by Cindy delving into the world of illegal substances just before she leaves the scene.
In these prominent shots, it will illuminate and enlighten the audience that this character will go to any length to reach her dream, it will also show the naivety and influential reality that peer groups have on individuals.
The multiple shots will be abrupt, demonstrating Cindy's hunger and strive to be perfect and to fit in to social norms.
Within this two minute opening scene we aspire to recreate the younger generation of the 1960's and how they can easily be manipulated towards social taboo's; thus inferring the highly dangerous consequences that come alongside.
Alongside the changed in story line, come hand in hand the change in location. Formally we used a transformed shed to stage the party, but for a more inventive and intellectual story line we have now come to a conclusion that a decorated room would play the part accordingly. This is because it reflects on the Cindy's personal environment that will reflect on her personality; thus creating a connection with the audience as they will immediately be subjected to Cindy's lifestyle and evidently be subjected to her characteristic traits even before the character is introduced.
Due to recent events and time schedule, we have decided not to use our current idea on advertising our film on the back of computer screens as our original footage was suitable enough with sufficient editing.
Feedback from our Group Discussion communicated that we needed to compose a piece of music for our opening scene . We are going to write the lyrics for our song and then hold auditions at our school, allowing students the opportunity to come together and sing the tune for the song. Theoretically speaking we aspire to form a singing group which will recreate the atmospheric joy and bliss of the 1960's.
We are going to advertise this audition by the help of computer technology; Every public computer within our school will automatically illustrate the information about the audition and what we are looking to achieve as soon as the user signs in, thus allowing our information to be received quickly and effectively.
Due to our tutorial, this told us that we could improve our film work and refine our story line so that it is made clear as to what the conventions of our story line is. This feedback also told us that we would need to dress the 'house' scene more fittingly to the 1960's as there are some cinematic faults.
Momentum pictures also known as Alliance Films UK is one of the top independent film distributors in the UK and Ireland. They release around twenty films a year consisting of plays and novels that Momentum has turned into big budget films as well as films that have been released straight- to video. They have won eight BAFTA awards this year
Momentum pictures have produced highly successful films such as the following
.The girl with the dragon tattoo (2010)
. The king’s speech (2011)
.The Crazies (2010)
. Amelie
.Law abiding citizen
Momentum Pictures have produced many more and will release the following:
.Shame (13 Jan 2012)
.Haywire (20 Jan 2012)
.The woman in black (10 Feb 2012)
When I looked at the momentum logo, I specifically Acknowledged and admired the fact that they decided to use such a bold and effective font to suggest professionalism; implying that because they are such a renowned independent film distributing company they would not need to fabricate their importance by using bright colours or a picture logo to interest the audience. I believe they wanted their logo to be direct and to the point by using basic colours and font making their logo seem effortless, nevertheless having a striking appeal to the audience.
What I find most interesting is that they use their name as the logo. The ‘momentum’ font is bigger than the ‘picture’ font and that word is also slid the bottom right hand side of the ‘momentum’ text to suggest that their name Is more important than what they produce, implying that without momentum the film would not have been produced or as successful as it is without them; therefor they have given the ‘pictures’ text second place but although they have done this to suggest empowerment to the company it also has a nice lay out which is appealing to the audience.
Warner Bros
Warner Bros was originally established in 1918 and over time they grew from a struggling minor player in the industry to one of the top recording labels in the world. They were most popular for their harry potter franchise, which grossed over 7.7 billion pounds.
Warner bros have distributed leading films such as;
.Cats and dogs (2001)
.harry potter franchise (first released by warner bros in 2002)
.Scooby –Doo 2: Monsters Unleashed
.The phantom of the opera (2005)
The attraction of this logo is the fact that it is 3D making it bold and obvious. The way the font is as bold as the shape suggests that it is an important logo and the fact that they have used ‘WB’ instead of ‘warner brothers’ suggests that they do not need to use their whole name for people to know who they are; thus making it more casual and appealing to the younger generation.
The colours of this logo symbolise wealth and holiness as the colours are rich, but complement each other, and the gold band wrapped around the logo implies that it is orbiting the ‘universe’ (warner bros) which empowers their company.
Fox searchlight
Fox searchlight was establishes in 1994 and is a division of Fox Filmed Entertainment adjacent to 20th Century Fox. Through the early 1980’s Fox searchlight released independent films under the name of 20th Century- Fox international classics, such as Himself, Reuben and the spider from mars.
Fox Search light has released recognised films such as the following;
.Slumdog millionaire (2008)
.Amelia (2009)
.28 days later (2003)
Fox searchlight has one of the most iconic introductions to the opening of a film. Thelights symbolise the curtains coming down to introduce the film. The logo is very original and the search lights link in with the title of the company, indicating their title, the colours are gold and dusk blue suggesting that the company has wealth and are classy and with the blue background it is setting the scene for a dark surrounding ready to watch the film.
I like the fact that their font is bold and as appealing as the colours used. Within the picture the company is being hunted by the searchlight suggesting that they are a wanted company because they are so well known.
Working title
Working title films is a British film industry that is based in London; this company was founded by Tim Bevan and Sarah Radclyffe in 1983. This company produces television programmes as well as producing and distributing films. But as of 2007 all its films are now distributed by universal pictures who own a 67% stake in the company.
Working title’s logo is very modern and futuristic signifying that this is a vast company and is the way for the future and will be better than any ‘classic’ logo due to the uprising in technology. I like the fact that the letters are bold and in capital letters to make all the words and letters important which endeavors the letters with power. The colours used are also very futuristic and sophisticated which is an appealing aspect.
Heyday films
Heyday films are a British film company that was founded by producer David Heyman in London in 1997.
Their first film was Ravenous, but the company is most notable for producing the Harry Potter franchise beginning with Harry potter and the philosopher’s stone in 2001
Their logo was first introduced with harry potter and the goblet of fire in 2005, however they changed their logo in the first appearance of The boy in striped pyjamas (2008)
I like their recent logo because it is simple and to the point and it is not using a picture to symbolise the company. The font is bold and in capital letters to make a statement, and the font is black so that any bright colours do not distract the audience from the company; this is effective because it uses simplicity to hold the reader’s attention.
Production Companies
Titles
After choosing the name of our film 'Cry to Me Cindy' we decided to play around with the font and appearance, to give us a idea on what the final font would look like. Below are some samples.
Characters names
research has told us popular names given to Boys and Girls in the 1960's
Main Girl: Cindy (91,580 Girls had this name)
Main Boy: Eric (152,232 Boys had this name)
Secondary Boy: David (734,057 Boys had this name)
Secondary Girl: Janet (89,299 Girls had this name)
Father: No name- immediately signifying that this character has a distance with the audience
Supporting cast
When deciding on what to call the film based on our main characters name, i researched popular names of the 1960's and the most common names were; Cindy, Lisa, Lori, Mary and many others.
My favoured name was Cindy, and within choosing this name created the following possible Titles for the film.
-Cry to me Cindy
-Cindy my dear
-Cindy Ford
Due to these title decisions i created a pole to the general public using the known networking site 'Facebook', asking the question ' For my Media project what name do you think is best fitting for a 1960's based film'. This pole will show what the majority of the public would prefer for a 60's based film.
The majority of the public voted for Cry to me Cindy, and so this was decided to be the title of the film.
Location shots/Final Touches
These are some 60's objects and materials that i have used to decorate the outbuilding.
The bottles below were filled with food dye and coloring to resemble alcoholic beverages.
The records, cloth, mirror, heater and light are also objects that date back to the 1960's, along side the color scheme as orange was most favored.
The 1960's was a time of change and 'modernism', undoing most of the conventions of the previous few decades and forced designers to think again, delving back into the past to patch together a look that was both modern yet firmly in the styles that had gone before. This decade had a fun loving, frolicsome spirit that added a small but personal twist to every design; injecting individuality and memorability. The Pop art and op art both had a firm footing in the 1960s. Artists such as Andy Warhol and David Hockney with their pop art references to mass cultures crossed over into interiors, and on to murals, wallpaper and posters. Similarly, op art with its use of pattern and colour to simulate movement found its way on to everything from furniture to wallpaper. Artists such as Bridget Riley, who works predominantly in black and white, became popular. Floral patterns and contrasting colours also immensely favored; exposing in furniture and on walls.
Open plan - Houses were open planed, using sliding doors and moveable screens to partition off rooms and each room would flow into another.
Wood - Pine was used to panel walls and ceilings; they were unpainted and exposed.
Shag pile rugs, vibrant colours and futuristic shapes were much adored along side the tinted lights and lava lamps.
Towards the end of this period plastic was vastly used as its properties enabled them to create these 'futuristic' shapes.
Within our film we plan to create a party that is based in the 60's era to reflect the fun, exiting, carefree and enthusiasm that this period encompasses.
Our scene will be based around the idea of a 'after' party where all the upcoming models and designers socially indulgein a cocktail of alcohol and illegal substances.
We have dressed our chosen area with vintage material, lighting that we have produced, alongside exposed wood, brickwork and genuine 1960's utilities.
The Red light is in front of the orange background creating one of the most favored contrast in colour during that era.
These lights were made by paining acetate with the colours Green and Red, then attaching the sheets of acetate together in a 'futuristic' shape and applying them carefully around the light bulbs so that the would reflect the chosen colours; recreating the interior designs of the 1960's.
